Blog Posts

 

 

  • Building Relationships - blog post from Marketing in Yoga Pants - a podcast and sisterhood for creative female entrepreneurs
Last week, while on our weekly Live Q&A within our Facebook Group, a member asked, “What are some innovative, interesting marketing strategies you’re seeing lately?” My answer was simple, but probably not “innovative” or “interesting.” My answer – relationship building. ...
  • A board of Directors - blog post from Marketing in Yoga Pants - a podcast and sisterhood for creative female entrepreneurs
A few weeks ago, while I was at FearlessCon, a new term kept coming up again and again. I had heard this term before, as I’m sure you have too, but not as prominently within this demographic – fearless, Millenial...
  • 62 Golden Opportunities- blog post from Marketing in Yoga Pants - a podcast and sisterhood for creative female entrepreneurs
There are 62 days left in 2017. Wha whaaa??? Yup! 62. 62 days. 62 sunrises. 62 sunsets. 62 golden opportunities to do whatever it is you aspire to do before this year is over. So what will you do? I’d...
  • What Do You Need to Give Yourself Permission For? - blog post from Marketing in Yoga Pants - a podcast and sisterhood for creative female entrepreneurs
Here’s the deal.  When it comes to entrepreneurship, building a business, creating the life you were meant for, and honestly, LIFE IN GENERAL… no one will ever, ever give you the permission you need.  Even if your spouse, your mom,...
  • I’m Taking The Day Off - blog post from Marketing in Yoga Pants - a podcast and sisterhood for creative female entrepreneurs
It’s Monday. But I’m taking the day off. Yup. This self-proclaimed, but-also-by-anyone-else’s-standards workaholic is choosing to not push forward today. To not check emails. To not check things off her Asana to-do list. I’ve spent the last 7 consecutive days...
  • What Tiny, Worthless Excuse is Holding You Back? - blog post from Marketing in Yoga Pants - a podcast and sisterhood for creative female entrepreneurs
Long story short, I totally schooled the Verizon guy about business and why his excuses suck yesterday on the phone. Here’s the back story. I ordered a new iPhone last week. It got stolen somewhere between the Verizon warehouse and...
  • Finding "your place" in your Industry- blog post from Marketing in Yoga Pants - a podcast and sisterhood for creative female entrepreneurs
I love the Internet. Remember? But the one thing about the Internet that may set us on an unfortunate path… is that it hyper-informs us. This is an amazing thing. And this is a heartbreaking thing. Gone are the days...
An important frustration came up last week in our Live Open Q&A that I’d like to unpack a little bit more here. We were chatting about how we all see money a bit differently, which makes pricing our products and...
  • The Internet is our Leverage to Success - blog post from Marketing in Yoga Pants - a podcast and sisterhood for creative female entrepreneurs
I absolutely, hands-down love the Internet. Because it’s full of amazing people. Because it speeds everything, literally ERRRYTHING, up. Because it let’s me be whoever I decide to be. So, please. Pleeease. The next time you want to complain about…...
  • Permission - blog post from Marketing in Yoga Pants - a podcast and sisterhood for creative female entrepreneurs
I noticed a pattern last week that I have to share with you. See, every Thursday, I get to hop on the phone with my clients and coach them through the next phase of their marketing strategy. These are the...