In this episode of the Marketing in Yoga Pants Podcast, Brit interviews Kristy Rice, Founder of Momental Designs. Kristy is an artist, business woman, and published author, having built her one-woman design studio into now an international brand and team of nine. Learn how she has built her studio over the past fourteen years, while working a full-time job, becoming a mom and publishing several books in the design and art space.

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Topics:

  • Building a stationary business from the ground up
  • Scaling a hands-on, unique, product-based business
  • Expanding your goals to a global scale
  • Building an intentional brand and business over time
  • Going above and beyond for your clients
  • Working with bloggers and influencers to reach new audiences
  • Using styled shoots to explode your brand
  • Expanding her brand into the published book space
  • Transitioning from working IN her business to working ON her business
  • Actually acting on your idea list
  • Building your in-person team

Quotes:

“You need to go the extra mile. You need to give more of yourself than you’re really being paid for in the beginning. It teaches you everything.”
“It all comes back to trust.”
“Fostering a team is not only important so you can live and have a full life but it’s important for the health of your business on a big-picture level.”
“Don’t try to do it alone.” “

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